Cambridge, UK, 6 July 2004 - ANT Limited, the leading provider of user interface software for TV and consumer electronics, has appointed Andrew Bovingdon as product manager for its evolving range of embedded browser products, including Fresco and Fresco Lite.
In his new role, Bovingdon is responsible for identifying and developing new worldwide market opportunities for the Fresco product family. He will also drive product development to meet the changing needs of ANT's key markets, especially the rapidly growing TV over IP and cable-TV sectors.
Bovingdon joins ANT from Microsoft Research Ltd. where his position as marketing manager for research activities across Europe, the Middle East and Africa demanded a strategic view and close liaison with Microsoft Corporation centres around the world. Previously he worked at Santa Cruz Operation Inc. where he was instrumental in the development and management of the flagship Tarantella web-enabling product, which subsequently became a separate company.
"I am pleased that Andrew has joined our rapidly expanding team", said Stephen Reeder, ANT's Executive Director, Sales and Marketing. "His skills and expertise will help us to cement our market leading position and capitalise on the significant market growth ANT has helped create."
ANT's Fresco browsers enable manufacturers of consumer electronics devices to quickly and simply develop standards-based user interfaces, and to incorporate digital content-rendering into their products. Already extensively deployed in the broadband TV market, Fresco is aimed at appliances such as set-top boxes, digital TVs and DVD players. The company's PurePlay digital media manager provides photo viewing, MP3 audio and video clip playing, slideshow and media management facilities – again designed for use in appliances commonly found in consumers’ living rooms, such as TVs, STBs, and DVD players.
About ANT Limited
ANT Limited (www.antlimited.com) is a leading provider of embedded application software and support for the broadband TV, hospitality and consumer electronics markets. ANT's unique combination of proven browser, digital-media management and user interface software enables device manufacturers and TV operators to present digital-media content and services to end users via branded interfaces.
The company’s products can be integrated quickly and cost-effectively into any platform and operating system, across a wide range of devices such as set top boxes, TVs, DVD players and multimedia handhelds. ANT software has been extensively deployed by customers throughout the world such as Thomson multimedia, Pace Micro Technology, Philips Semiconductors, HUMAX and Sagem.
Trademarks
ANT, the ANT logo, Galio, Fresco and PurePlay are all trademarks or registered trademarks of ANT Limited. All other brand and product names are trademarks or registered trademarks of their respective owners.
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